This is the (squee-worthy) face of conservation. Help save the Sumatran tiger by adopting a species! Proceeds help us study and care for endangered species here and all over the world. ADOPT TODAY: http://s.si.edu/2veg5ue. #WeSaveSpecies Friends of the National Zoo | Smithsonian’s National Zoo and Conservation Biology Institute

Sumatran tigers are considered a critically endangered species, with estimates that as few as 300 remain in the wild in Indonesia, their natural habitat. 🇮🇩 But global breeding programs and conservation efforts of the kind that helped gave birth to Loki, the London Zoo’s cub, are reversing what was a steady decline in the past few decades. 🐅 Read more: https://newseu.cgtn.com/news/2022-02-16/Mischievous-Sumatran-tiger-cub-begins-life-at-London-Zoo-17Gm9fM0qmA/index.html | CGTNEurope