A 2013 Galaxy chocolate commercial used CGI to digitally recreate Audrey Hepburn in a nostalgic, 1950s-inspired European setting, featuring “Moon River” and echoing the charm of films like Roman Holiday. Created by AMV BBDO and visual effects studio Framestore, the ad became one of the early high-profile examples of posthumous digital likeness in advertising, sparking debate about consent and ethics. Many viewers initially mistook the clip for authentic vintage footage, showing how easily modern
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A 2013 Galaxy chocolate commercial used CGI to digitally recreate Audrey Hepburn in a nostalgic, 1950s-inspired European setting, featuring “Moon River” and echoing the charm of films like Roman Holiday. Created by AMV BBDO and visual effects studio Framestore, the ad became one of the early high-profile examples of posthumous digital likeness in advertising, sparking debate about consent and ethics. Many viewers initially mistook the clip for authentic vintage footage, showing how easily modern
22 views3 months ago
FacebookTimeWitness
Cinemaxverse on Instagram: "The post shares a 29-second clip from a 2013 Galaxy chocolate commercial, using CGI to digitally resurrect Audrey Hepburn in a nostalgic drive through 1950s-style Europe, set to her singing "Moon River," which has garnered over 687,000 views by evoking idealized mid-century romance. Created by agency AMV BBDO and VFX firm Framestore, the ad recreates elements from Hepburn's films like Roman Holiday, marking an early high-profile use of posthumous CGI in advertising th
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Cinemaxverse on Instagram: "The post shares a 29-second clip from a 2013 Galaxy chocolate commercial, using CGI to digitally resurrect Audrey Hepburn in a nostalgic drive through 1950s-style Europe, set to her singing "Moon River," which has garnered over 687,000 views by evoking idealized mid-century romance. Created by agency AMV BBDO and VFX firm Framestore, the ad recreates elements from Hepburn's films like Roman Holiday, marking an early high-profile use of posthumous CGI in advertising th
21.6K views3 months ago
Instagramcinemaxversee
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.. on Instagram: "✨ Interesting Fact: Galaxy Chocolate Commercial — The production of this commercial required advanced CGI technology to digitally recreate Audrey Hepburn’s likeness, as she had passed away twenty years prior to the filming. The visual effects team used a body double with similar facial structures and then layered a high-resolution 3D model of Hepburn’s face, based on her classic films like Roman Holiday, to achieve a realistic performance. Hepburn’s sons gave their full permiss
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.. on Instagram: "✨ Interesting Fact: Galaxy Chocolate Commercial — The production of this commercial required advanced CGI technology to digitally recreate Audrey Hepburn’s likeness, as she had passed away twenty years prior to the filming. The visual effects team used a body double with similar facial structures and then layered a high-resolution 3D model of Hepburn’s face, based on her classic films like Roman Holiday, to achieve a realistic performance. Hepburn’s sons gave their full permiss
4.1K views3 months ago
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