A great example of copywriting done right
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YouTubeJennie Lakenan
A great example of copywriting done right
This is a great example of copywriting done right. I was on a Southwest flight and got handed this cup. "Woohoo for bamboo. Introducing our bamboo cup." Sounds so simple. But here’s why I love it: There's this idea that you have to choose between clever copy and clear copy. And most of the time, that's a good rule of thumb. Copy that tries to ...
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