Kroger's One-Stop Digital Coupon Center - RetailWire
Jul 27, 2010 · Kroger last week launched an online digital coupon center that enables customers to load coupons onto their loyalty-card accounts. The discount is then automatically deducted at checkout without a paper coupon. How would you rate Kroger's digital coupon website?
Has Kroger Simplified or Muddled Digital Coupon Access?
May 31, 2023 · Kroger noted that nearly 80 percent of the coupons offered to frequent shoppers are print coupons mailed directly to them and shoppers across age groups indicate they redeem digital offers at a higher rate than print coupons. “While digital coupons are an added benefit for customers who choose to interact with us digitally, their ...
Are digital-only coupons discriminatory against the elderly and …
Jul 25, 2022 · He said, “A lot of this isn’t driven by the response to coupons. It’s driven by coupons not reaching the right people.” Tech-Challenged Seniors Denied Digital Discounts by Grocers – Edgar Dworsky; As more coupons move online, older and low-income shoppers get left out – CNN; Internet/Broadband Fact Sheet – Pew Research Center
Should Seniors Automatically Access Digital Coupons?
Apr 15, 2024 · On Kroger’s fourth-quarter analyst call, CEO Rodney McMullen said, “By increasing customers’ digital experience, we can more effectively deploy our data sciences and our AI to serve the right offers to customers at the right time. In 2023, our customers clipped 4 billion coupons, which is 1 billion more coupons compared to 2022.
Kroger and P&G in Digital Coupon Test - RetailWire
Jan 15, 2008 · Kroger and Procter & Gamble are involved in a test to deliver coupon savings to consumers sans the paper. Shoppers at the grocery chain can select coupons from offers on the grocer's website and the savings are automatically loaded onto their Kroger Plus Card. When they check out, the savings from their card are automatically processed with their purchases. Will …
Do digital coupons discriminate against those who can
Nov 23, 2022 · The criticism of the digital couponing practice comes as a Moody’s Analytics study finds that American households are spending $445 more per month this year on the same grocery items they bought in 2021, according to a KSDK report. Controversial as it may be, the practice of offering app-based digital coupons is producing growth for retailers.
New research shows strong influence of digital coupons
Dec 29, 2021 · Consumer adoption of load-to-card (digital coupons) has been on an upward trajectory since 2018, and surpassed free-standing inserts (FSIs), or paper coupons, in 2020. Through August 2021, digital coupons continue to lead in share of redemption volume, despite FSIs having nearly 20 times the distribution volume.
Instacart Adds Games, Coupons to Caper Carts - RetailWire
Oct 9, 2024 · The Caper carts will have “gamified quests, location-based coupons, and aisle-aware advertising formats. These new offerings build on the AI-powered smart cart’s capabilities to make grocery shopping more delightful and personalized via its digital screen, allowing brands and retailers to engage with customers as they shop in-store.”
Will dropping double coupons and senior discounts cost Kroger …
Feb 23, 2017 · Kroger is positioning the move as a way for more customers — beyond seniors and cherry-pickers — to benefit from lower prices The new policy will go into effect on March 15 and affect 96 stores in parts of Tennessee, Kentucky and Alabama. Other Kroger divisions in Atlanta and Memphis have previously dropped double coupons.
Will retailers stop the presses on print circulars? - RetailWire
Mar 18, 2022 · Walgreens reportedly ended its print circular last fall, Target last November and CVS at the close of 2021 as comfort with digital circulars and coupons has grown over the pandemic. CVS told The Sun Chronicle in Attleboro, MA, that an abridged print circular would be available in stores, but newspaper inserts would cease.