News

Although the CTV ad market in the US is poised to exceed $33 billion dollars this year, vendors have seen CPMs dip between 10 ...
In this timely conversation at Cannes 2025, Allison Schiff sits down with Eddie Ishak, Head of User Experience at Yieldmo, to ...
With a growing array of platforms and channels competing for consumer attention, advertisers have been increasingly looking ...
With a growing array of platforms and channels competing for consumer attention, advertisers have been increasingly looking ...
With a growing array of platforms and channels competing for consumer attention, advertisers have been increasingly looking ...
After a reenergizing week at the Cannes Lions, here are six observations on how our industry is changing to meet its new ...
Omnicom and IPG have the FTC’s blessing on their proposed merger.
From Cannes Lions, our editorial team discusses the mix of perspectives on the ad industry’s application of AI.
Instead of trying to reduce hallucinations, AI startup Springboards intentionally generates inaccurate, absurd outputs to ...
Fragmentation was on the list of hot topics at Cannes 2025. Allison Schiff, Managing Editor of AdExchanger sat with MiQ’s Tom ...
Charlotte Maines, Head of Fire TV, Alexa, and Tablets at Amazon, joins AdExchanger to discuss how AI is revolutionizing ...
Despite ongoing uncertainty over TikTok’s fate in the US, advertisers aren’t concerned, according to TikTok’s David Kaufman ...