College football looks different from Tom Brady’s days at Michigan, when the future Hall of Fame quarterback played in an era ...

Georgia quarterback Gunner Stockton joins his teammate in a new NIL partnership ahead of the 2025 college football season.

Texas Tech's financial commitment to softball is significant, but the first-year coach also credits transparency for a trip ...

Big NIL Value Attached to Texas Tech's 2027 5-Star Commit originally appeared on Athlon Sports.

Twelve members of 1983 team sued the NCAA last year, arguing they were illegally denied name, image and likeness compensation ...

According to a policy set by the West Virginia Secondary School Activities Commission (SSAC) and approved by the state Board ...

The Ohio State Buckeyes are typically a sought-after program by recruits, but this elite talent may look elsewhere due to ...

Tom Brady spoke to FOX Sports college football analyst Joel Klatt about young athletes navigating the new college football ...

Alabama track standout Doris Lemngole has signed an NIL deal with On. The four-time national champion now joins On’s ...

West Virginia high school and middle school athletes are now able to get paid for name, image and likeness deals. The state school board in July approved the first NIL policy for student athletes, and ...

Tom Brady played four seasons in the Big Ten with former coach Lloyd Carr’s Michigan Wolverines, serving as a member of the ...

The money folks gave UVA Football coach Tony Elliott $30 million to build a roster for the 2025 season, which is great; but ...