ALICEVILLE, Ala. (WCBI) – To most, it was just another Friday, but at Aliceville Elementary School, it was new shoe day.

The children of Upton Snodsbury can now enjoy new play equipment after their entire village rallied together to raise money ...

Brand new pairs of shoes found their way to the feet of hundreds of kids Friday morning when they were handed out at a ...

New Balance is introducing a new lifestyle sneaker making maximum use of the Fresh Foam midsole that appears in many of its ...

Jaden Smith is once again teaming up with New Balance to launch their new sneakers, MSFTSrep x New Balance 0.01.

Jaden Smith ’s fashion label, MSFTSrep, is set to launch its highly anticipated “Up In The Clouds” pack for the New Balance 0 ...

New Balance sneakers—like the 9060s and 530s—were built for dad-dom. These are our 7 favorites for dads everywhere.

Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...

Learn more› By Jenni Gritters and Chris Dixon A balance bike may be a little kid’s first introduction ... guide’s existing picks against five new contenders by riding them in their neighborhood.

“Our partners at New Balance have donated over 40,000 ... kids active and moving at an early age. When a kid gets a brand new pair of running shoes, it makes them not only happy, but more ...