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Why CFOs and CEOs see PR as a cost center–and how to change that perception
It remains the case that a majority of CFOs and CEOs treat PR as an afterthought - a cost center rather than a value-contributor to the business’s performance. This results from its often-abstract ...
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Why D2C brands are putting their money on small packs with big hopes
Slowing consumption in urban India, cautious consumer sentiments, and high inflation have prompted new-age personal care and ...
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Breaking boundaries: The remarkable Bola Bamidele
I worked right through December,” Bola recalls. “Then I just threw everything into a storage unit, jumped on a plane, and flew to Switzerland to start my MBA.” “But what were you doing before you ...
The slash-and-burn tactics Musk brings to Washington often backfired at Twitter
In August, Musk doubled down by suing Unilever, Mars, CVS Health and several other companies that had dropped Twitter, ...
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Nestlé Nigeria Invests Over N1.8 Billion to Enhance Pastoralists’ Livelihoods in the FCT
The most recent news from Nigeria and across the world is available at The News Chronicle. The News Chronicle provides the ...
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Nestlé targets 30,000 litres daily milk production\xa0by\xa02027
Nestlé Nigeria, in collaboration with the Federal Capital Territory Administration, has set a target to achieve a daily milk production of 30,000 litres by November 2027.This goal is expected to be ...