With a future being shaped by seismic shifts in technology, creativity, and consumer expectations, marketing will look, feel and act very differently in 2035. Predicting the marketing trends a decade ...

Meridian, the open-source marketing mix model that Google initially introduced in March 2024, was made available to all data ...

Below are strategies for cutting through the noise—by facing hard questions head-on rather than deferring them.

The retail market is changing constantly and it’s a rather exciting process to watch. What latest trends are likely to ...

Recently, the sudden popularity of the Chinese artificial intelligence app DeepSeek has left industry players in shock, with ...

An FIR has been registered against Bollywood actors Alok Nath, Shreyas Talpade and five others at Uttar Pradesh' capital Lucknow in the multi-level marketing scam case.

We think chair and CEO Marc Puig has done a commendable job sharpening Puig’s premium focus and expanding its brand collection through acquisitions, thus positioning the small beauty product maker ...

Legal troubles for actors Alok Nath and Shreyas Talpade as an FIR is filed in a fraud case involving a multi-level marketing ...

Eli Lilly's innovative culture and strong financial commitment to developing the next generation of drugs set the company apart from its peers and fuel its long-term growth. Lilly holds ...

LinkedIn is updating its ad attribution models with a new hybrid attribution methodology that the company says offers "a more ...

The luxury market may have cooled in China, but contemporary players are gaining ground with clever strategies aimed at ...

While the model has become a go-to for advisors seeking independence, understanding the variety of types and options can be challenging.