Auxia secures $23.5M to help enterprises leverage first-party data with AI agents, boosting customer lifetime value by 84% and solving the costly customer reacquisition problem.

Contact-level advertising helps enterprise B2B marketers reach decision-makers, personalize engagement, and align Sales and ...

Accenture's investment will help Aaru accelerate its growth and expand its capabilities to meet the increasing demand for ...

Glimpse, an AI-powered market research platform, has rebranded as Panoplai, unveiling an enterprise-grade system that allows brands to ingest, analyze ...

Run as One” showcases the sense of connection captured when individuals run together and includes events like coffee shop residencies.

Improvado, a leader in AI-powered marketing analytics and insights, is returning to South by Southwest® (SXSW®) Conference & Festivals as the Official Marketing Analytics Partner. Improvado will ...

Embracing the synergy between performance marketing and brand-building can unlock your business’s full potential.

Compare Shopify vs Shopify Plus. Read our in-depth comparison to find out the key differences in features, and decide if you ...

To harness the full potential of data-driven marketing, you need to build a culture that embraces data at every level. This ...

Gen Zers are not just a coveted consumer demographic—they are proving to be beneficial to brands and agencies as employees. As more Gen Zers (those born between 1997 and 2012) m ...

Duolingo is killing it with social-first storytelling, proving that innovative marketing can drive viral moments and real momentum.