Alphabet's Google must face an antitrust lawsuit brought by a Texas-led coalition of U.S. states accusing the technology ...

Master Smart Bidding in Google Ads with this up-to-date guide. Learn strategies, avoid pitfalls, and optimize campaigns for better PPC performance. Imagine running campaigns that adjust bids ...

Remarketing campaigns can drive significant results when executed effectively. This article explores advanced strategies ...

AI startup Perplexity is making a play for TikTok U.S., and the company's team is taking a page from President Donald Trump’s ...

After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned.

Google added yet more tools across Google Classroom and Chromebooks including more add-ons that can be accessed within ...

A federal California judge denied Musi Inc.'s request to force Apple Inc. to relist the music streaming application for ...

Google's shift from Maximum CPV to Target CPV in Video View Campaigns allows for better control over cost targets of video campaigns.

A consortium of US west coast billionaires will own 49% of the Lords-based Hundred franchise after agreeing to pay a world ...

Oumi co-founders Manos Koukoumidis, left, and Oussama Elachqar. (Oumi Photo) A new startup out of Seattle wants to open up ...

Search Engine Land » PPC » Automated bidding in Google Ads: How to get the best results Chat with SearchBot Please note that your conversations will be recorded. Automated bidding in Google Ads ...

Shanghai is exploring the possibility of allowing businesses in certain areas to bypass the country's Great Firewall and ...