Learn how to connect platform ROAS, CRM data, incrementality testing, and marginal ROAS in a continuous marketing measurement cycle.

Google has launched Gemini Embedding 2, its first natively multimodal embedding model supporting text, images, video, audio, ...

SPIFFE focuses on who a workload is. It issues cryptographic identities to services and workloads so they can prove their authenticity to each other without relying on stored secrets. OAuth focuses on ...

Saving AI generated content and deadline information to matter containers in M365 empowers Copilot to deliver grounded, secure, matter-aware answers that legal professionals can trust. "By anchoring ...

Perplexity announced Computer for Enterprise at its Ask 2026 developer conference, launching a multi-model AI agent with ...

As AI increasingly evaluates vendors before buyers do, CMOs who control structured data, proof and category language can influence who makes the shortlist. The post How shaping AI buying can boost B2B ...

Learn the security risks in SaaS supply chains and about ShinyHunters’ evolving extortion tactics behind the alleged Woflow breach. The post ShinyHunters Claims Woflow Breach: What It Means for SaaS ...

In this example, software does not disappear. It becomes the execution substrate that agents orchestrate in the background, like the systems of record (the authoritative systems where core business ...

This piece shows why AI agents crossing domain boundaries require verifiable, real-time delegation and cross-domain revocation.

Management discussed evolving pricing models and the need to educate and onboard customers at scale as a continuing challenge.

Employees at Salesforce are circulating an internal letter to chief executive Marc Benioff calling on him to denounce recent actions by US Immigration and Customs Enforcement, prohibit the use of ...

Salesforce (CRM) shares have decreased by 20.4% over the past 21 trading days. This recent decline is indicative of worries regarding missed revenue projections and difficulties in AI adoption; ...