While it is enjoying strong critical and audience reception, Paramount/Hasbro Entertainment’s “Transformers One” is off to a somewhat slow start at the box office, grossing just $10 million on opening day — including $3.4 million from previews — as it heads for an opening weekend of $26.3 million.

That figure beats out a slew of family movie previews including that of Paramount’s IF ($1.75M), The Garfield Movie ($2.3M), Trolls Band Together and even the live-action spinoff Transformers movie, Bumblebee which did $2.15M.

There’s more than meets the eye at the box office this weekend. Paramount and Hasbro’s “Transformers One,” the franchise’s first fully animated film since 1986, has made $3.36 million in Thursday previews at the box office.