Advertisers, internet giants and ad tech companies are about to meet for the annual NewFronts digital ad sales conference, but at a time when brands shift marketing strategies on the fly to account ...

The WPP and Omnicom Group agencies will launch creative work for the retailer this fall.

From “linear TV is not dead” to “live sports is not as hot as you think” and varying stances on the importance of the upfront ...

Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an ...

The former DDB North America CEO succeeds Marla Kaplowitz, who announced her planned resignation as the chief executive of ...

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

Telecom teams up with the National Gallery of Victoria and artist Sam Jinks to build on a 40-year partnership with ...

See Nike’s new A’ja Wilson spots, Heineken’s consumer-run late-night bars and a mass transit campaign for zombie commuters.

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

Employment figures including breakouts on ad agencies and total employment across advertising, PR and related services in a ...

Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an ...

Rebranding GroupM to WPP Media is a step in the right direction for the holding company, according to sources.