The discussions come amid a broader industry trend of tech firms ramping up investments in AI to gain a competitive edge ...

Apple has long been rumored to be working on an Apple-branded search engine, and yet nothing has ever materialized.

Apple Inc. has reportedly begun internal deliberations over a potential acquisition of Perplexity, a company valued at $14 ...

Perplexity provides real-time answers to questions using the latest information from the web. The company recently said it is ...

Talks are still at an early stage of development, but the deal underlines how much Apple is prioritizing its mission to ...

The deal would mark Apple’s biggest-ever acquisition and signal a strategic shift toward building its own AI search ...

Apple is reportedly in talks to acquire Perplexity AI to bolster its AI capabilities. Although no formal offer has been made, ...

Apple might be gearing up for one of its biggest tech moves yet, and it involves a rising AI star, Perplexity. According to ...

It’s no secret that Apple’s efforts in the AI space have been somewhat lackluster, to say the least. For one thing, the ...

Apple is reportedly exploring the acquisition of Perplexity AI to bolster its AI capabilities, potentially replacing Google ...

Apple executives have held internal discussions about potentially acquiring Perplexity AI. Adrian Perica, Apple's head of M&A ...

Google has also introduced an AI mode similar to Perplexity, so it will be interesting to see how it all plays out.