If you're not familiar, Red Cup Day is when Starbucks gives out reusable red cups to shoppers. But how do you go about getting a free cup on this one-day-only event? Don't worry, we're here to help.

To celebrate the 20th anniversary of their iconic Christmas cups, Starbucks has released a timeline detailing every design since 1997 and shared the surprising story behind how they settled on ...

Starbucks is officially launching the festive season with its annual Red Cup Day. This year, Red Cup Day falls on Thursday, November 14, a day eagerly awaited by Starbucks enthusiasts. The ...

Starbucks ‘Tis the season for Starbucks red cups! The coffee company unveiled four new holiday cup designs, along with a new cold drink cup. Veering from tradition, each hot drink cup features a ...

Starbucks finds itself at the center of a controversy over its infamous holiday cups – the 2015 design is a simple red cup, free of any holiday or Christmas graphics. Consumers have taken to ...

“Red is a foreign object in the Starbucks colour universe, thus the red cup clearly stands out, generating attention,” explains branding consultant Martin Lindstrom, author of ...