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The head of marketing tells Tim Healey why charity marketers must think like commercial brands, embrace risk and never lose ...
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media ...
William Hallström (pictured), who has been with Zebralution for six years, has been promoted to head of international ...
Most recently, he served as chief marketing officer and strategy lead and was a member of the executive leadership team at ...
Benz’s premium price positioning is a crucial part of building the brand for the future, as well as selling cars today, says ...
The University of Maine will join a landmark NCAA settlement that will allow schools to pay student-athletes directly, including for their name, image and likeness. In a brief two-paragraph statement, ...
Fenty, Sephora, and e.l.f. Cosmetics have joined the WNBA, NWSL, Golden State Valkyries, and New York Liberty in changing the ...
Witherspoon will be on stage as part of Newsweek's Women's Global Impact event in August. Ahead of that, she shared the details of Nissan's change with Newsweek, and spoke about what lessons she has ...
Independence, KS can certainly be considered a small town, but Woods Lumber & Home Center is anything but a small-town dealer ...
A brand sound is the sonic expression of a business’s identity, and it should align with the visual, emotional, experiential, ...
Shopify reports on effective customer acquisition strategies, including pre-launch demand, in-person connections, and ...
The online specialty grocer in early June named veteran Amazon executive Scott Lescher as its first-ever chief operating ...
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