The new golf league from Tiger Woods continues to generate buzz—good and bad. The post TGL, Not LIV vs. PGA Tour, the Talk of PGA Show Ahead of Critical Year for Golf appeared first on Front Office ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.

Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...

Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...

Nielsen is finally ripping off the Band-Aid. Panel-based ratings will no longer be available as a standalone measurement solution starting later this year, according to a memo viewed by The Wall ...

the attorney followed. After attorney Vel Freedman asked Tapper to define what he meant by "ratings," Tapper responded by explaining how Nielsen ratings metrics are how shows, networks and ...

The series from creator Taylor Sheridan, which stars Billy Bob Thornton as Tommy Norris, showed additional growth in the Nielsen ratings its seventh week spanning December 30, 2024 thru January 5 ...

“Squid Game” reached 4.6 billion minutes watched on Netflix in Season 2’s first full week of availability, per Nielsen. Even though that’s a small drop from the 4.9 billion minutes the ...