The beef snacks brand aims to grow its presence among Gen Z and Gen Alpha consumers by partnering with the YouTube star.

Is there anything quite so humbling as googling an internet celebrity you’ve heard your kid mention and discovering that a person you’ve never heard of has over 330 million followers?

Sharing the progress of the project, Mr Beast noted that the attendance in schools was already up by 10 per cent. "To help get kids out of child labour on cocoa farms in West Africa we started ...

Beast Games Season 2: What We Know Season 2 of Beast Games is officially in motion, and the excitement is palpable. Mr. Beast has confirmed that applications are open and filming is set to run ...

“And we are not doing this like ‘Mr. Beast you are our one and only hope ... “A lot of those kids aren’t going to be able to transfer, they just don’t have the funds or they don ...

I Spent 50 Hours Buried Alive In the most-watched video of 2021, Mr Beast - who has the most YouTube subscribers at 386 million - does exactly what the title suggests. Alongside some pillows ...