On January 17, 2025, the US Federal Trade Commission (FTC) released the preliminary observations and findings from its ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

Learn how to maximize the reach of your local PPC ads. Discover advanced strategies and features to attract hyper-targeted ...

New, industry-specific score and custom target score link reputation management efforts to measurable ROI, empowering marketers with actionable insights to enhance online presence and revenue SALT ...

By analyzing over 60,000 Google Business Profiles across 13 different sectors, InMoment has developed an industry-specific, proprietary metric based on review volume, star rating, business images, and ...

After all these years, email remains an effective method for businesses to reach their target audiences. There are ...

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign ...

The best marketing tool that helps to sell countless products and services ... Thanks to a very prominent location on the app stores, as well as the stamp of approval, given by the editors’ team, the ...

In conclusion, geofencing, with its core concepts of location and mobile targeting, is a powerful tool that can revolutionize your marketing efforts. By leveraging the capabilities of geofencing, you ...