Both on the runway and on the For You Page, our accessories are being accessorized. Ahead, read on to hear more about the ...

IT was a massive hit in the 90s and Noughties. And now shoppers are being taken back to their teenage years thanks to Primark ...

Here's more from BuzzFeed shopping writer Emma Lord: "As you can see from the above GIF, I bought these for myself, and I love them to pieces. TBH, I use them as decor every bit a ...

Investors in Sanrio have made 10 times their money as the iconic Japanese brand expands digitally.

Brooke Shields recently wore the popular foam sandals to the Tony Awards — see the label's latest "awww"-inducing collab with ...

Featuring Hello Kitty and other familiar favourites, this ‘Besties Jet’ is the fourth Sanrio collaboration to join the Taiwanese airline’s fleet of character-based Special Livery Jets.

Back in March, shortly after she announced she had secretly become a mother, Kitty posted a photo of a white ruffled baby dress covered with a delicate pink and blue floral print from Bonpoint.

The first Hello Kitty and Friends Café in Los Angeles County will open at Universal City Walk on Friday. On the same day, an adjacent merchandise location, Sanrio Smile Shop, will open.

HELLO Kitty fans, it's time to rejoice. Join us for a dazzling month-long celebration as we mark 50 years of everyone's most adorable best friend, Hello Kitty, at the Central Atrium of SM Mall of Asia ...

In late August, the brand announced the grand return of its Goldfish Hello Kitty Strawberry Shortcake Flavored Grahams, which it says were the fastest-selling limited-time offering in its brand ...

Just in the last week alone, Hello Kitty, who will celebrate her 50th birthday on Nov. 1, has launched a McDonald’s Happy Meal collab with the Japanese manga series Yu-Gi-Oh, a shoe collection ...

The base Hello Kitty stuffed animal stands at 17 inches tall. She has multicolor fur with shades of blue, pink, and green mixed into it. Instead of a traditional bow, there is a fabric “50 ...