"First he learned all the rules,” Harvard Business School professor Richard S. Tedlow said. “Then he broke all the rules ...

One of Walmart founder Sam Walton's iconic hats served as retro inspiration for the retail giant's first major brand refresh ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its ...

Walmart on Monday unveiled a new logo for the first time in nearly two decades, saying the redesign highlights its evolution ...

Ultimately, the new Walmart logo is a perfect example of several psychological factors playing out over the internet in ...

The retailer says the new branding "exudes the energy of Walmart." Social media users think it looks the same.

Walmart is getting a makeover inspired by a trucker hat. Yes, you read that correctly. Walmart has unveiled a whole new look ...

According to Walmart, the revamp was inspired by founder Sam Walton's old trucker hat. Customers will begin to see the updated logo on the company's website and app starting in January.

based retailer. The company unveiled its first logo refresh in 17 years, slightly widening the “Walmart” lettering and plumping the stems of its yellow star graphic. The modernization of the ...

Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the ...