A slew of recalled OTC eye drops during the past 2 years has diminished patient trust, but optometrists are equipped to restore it.

The procedure, taking roughly 15 to 20 minutes for each eye, replaces the natural iris colour with a new tint.

A Los Angeles-based ophthalmologist is gaining attention for a cosmetic procedure that permanently changes eye colour, drawing mixed reactions online.

A bizarre cosmetic surgery that could change the colour of your eye permanently is becoming a viral trend in the US, all ...