Noteworthy and influential people who've died this year - Known around the world for her groundbreaking research on ...

Elf Beauty forecast annual sales and profit below Wall Street estimates on Wednesday, as the cosmetics-maker grapples with ...

Millie Bobby Brown is gearing up for the festive season with a brand new Christmas launch under her brand, Florence by Mills.

Transform into a futuristic cyberpunk elf with this makeup tutorial.

From burning castles to swords and magic and velvet gowns, medievalism has taken over 21st century pop culture.

Like the Caped Crusader, Wayne Crotts of Hampton has no superpowers. That doesn’t stop him from trying to make a difference.

Twitch users will be able to purchase E.l.f. Cosmetics products directly through livestreams as part of a new ad format supported by Amazon Ads, according to a press release. E.l.f. says it is the ...