In an MRSI session, marketers discuss how sensory differentiation can be a durable edge for brands. A satisfying click, a familiar aroma or a distinct texture can anchor memory and trust ...

Quotas, which expand opportunities, can effectively increase women’s descriptive representation when properly designed and ...

New research shows that open source ChatGPT-style AI setups can potentially route callers to the right person in a call center using natural language, without following infuriating menu choices that ...

Nelis, accessibility specialists and co-authors of Accessible Communications, explore how large language models have inadvertently become teachers of better writing.

The shift from reactive treatment to proactive wellness is gaining momentum, with wearable devices emerging as vital tools in this health revolution. While smartwatches and fitness bands once ...

Children and adolescents in North East England still find energy drinks easy to access despite a voluntary UK ban, drawn by ...

With both Ring and Nest recently releasing some of the most advanced home security devices available, it's time to pit the brands against each other.

Bulleted lists improve both readability and machine understanding. Generative engines rely on structure to identify key points, and lists provide clear visual and semantic cues. They break complex ...

Digital technology, which is supposed to liberate, sometimes imprisons. Behind these contradictions lies one of the most ...

Both Ring and Nest are solid smart home security choices, but they work better in some homes than others. Ring works best for Alexa and Amazon fans, while Nest is for those who prefer Google Home or ...

Today, the need for a solid online presence is crucial for higher education institutions. Be it universities, colleges or online learning platforms, it has become important to reach out to potential ...

Objective This systematic review and meta-analysis aims to estimate the prevalence of high blood pressure (BP) and ...