The monarch was feting a figure more recognisable than any billionaire or emissary: Hello Kitty, who turns 50 this year. The ...

For fifty years, her facial features have largely remained unchanged. But as Sanrio illustrator Yuko Yamaguchi, who oversaw ...

The Hello Kitty Stratocaster is officially back, available in pink or white, and if you are allergic to cute look away ...

She has been a UNICEF ambassador, a special envoy for Japan’s Foreign Ministry and the subject of themed restaurants, cafes, ...

With sweatshirts, T-shirts, tote bags, caps and pouches covered in beaded and embroidered takes on Sanrio's famous characters ...

“‘Cute-ifying’ everyday stuff became a kind of genius, and Sanrio expanded licensing to adult things, such as vacuum cleaners, rice cookers, etc.” Read on for more about the Hello Kitty ...

Hello Kitty merchandise arrived in Japan at a time when the country ... (Studies have shown that looking at cute things can ...

HELLO Kitty fans are going wild, as Primark has launched a brand new range inspired by the iconic Japanese cat. Christmas is ...

The character is beloved by millions worldwide and has been the face of its parent company, Sanrio, for half a century.

Universal Studios Hollywood is celebrating Hello Kitty's 50th anniversary with special themed treats and an exclusive merch ...

Sanrio accomplished no easy feat, maintaining the brand as a pop culture powerhouse for over 50 years. From being featured on ...

Hello Kitty, the cute, enigmatic character that adorns everything ... cynical to say that we don't need these soft, fluffy, pink things," Christine R. Yano of the University of Hawaii told AFP.