For years, the starting point of an ad campaign was a one-pager pinned to a wall, a creative brief rooted in consumer insight and brand strategy. But in 2025, the conversation inside many agencies ...

It’s turning out to be a big week for new business activity in the consumer healthcare sector. First, Bayer Consumer Health consolidated its global media, creative and production assignment with IPG.

Researchers recreated a nearly forgotten yogurt recipe that once was common across the Balkans and Turkey—using ants. Reporting in iScience on October 3, the team shows that bacteria, acids, and ...

Midland residents will soon have the chance to raise their voices together when Creative 360 hosts Rudelsingen on Friday, Oct. 3 at 7 p.m. The event, part of Midland’s Neighboring Week, transforms ...

PARIS (AP) — France’s Nobel economics laureate Philippe Aghion reflected Monday on the creative roots that shaped his award-winning ideas about innovation and growth. Aghion paid homage to his family ...

NEW YORK - American Express Global Business Travel (NYSE:GBTG), a $4.24 billion market cap company with impressive gross profit margins of 61%, and SAP Concur announced on Friday a strategic alliance ...

October’s supermoon — a phenomenon when the moon is closest to Earth, making it appear larger and brighter — is the first of three this year. The subtle difference can be observed without special ...

Mumbai: The Maharashtra government has issued a new order making it compulsory for all schools in the state to form an alumni association. Announced through a government circular on Wednesday, the ...

Share the best of The Jakarta Post with friends, family, or colleagues. As a subscriber, you can gift 3 to 5 articles each month that anyone can read—no subscription needed! ndonesia’s workforce is ...

Under bright stadium lights on a cool October evening, students stood unwaveringly still as their eyes focused intently on their drum major, anticipating their leader's first move. After a simple "one ...

Horizon Media Holdings and Havas today announced the formation of a new media-focused joint venture called Horizon Global that will target what they called “US-centric global client opportunities.” It ...

TL;DR: EA's $55 billion privatization, supported by Glu Mobile CEO Nick Earl, is seen as a boost for creative freedom and long-term innovation by reducing quarterly pressures. However, the $20 billion ...