But this is also a standard move from the INEOS playbook. Go in, strip down the asset, and raise profits — it happened at ...

IntroductionThe evolution of packaging from ancient times to modernity reflects not only technological advances but also the ...

Our weekly roundup of the latest appointments and account wins from Ogilvy ASEAN, Actimedia, Jio Star and many more.

There was an immediate gasp of recognition among the audience at Gap Inc.’s San Francisco headquarters as Louis Prima’s “Jump, Jive an' Wail” blared through the lobby. Dancers wearing khaki pants ...

Manchester United co-owner Ineos has been accused of failing to honour a sponsorship agreement with New Zealand Rugby ...

Exclusive: New Zealand Rugby says company failed to pay sponsorship fee – amid Man Utd woes and issues with America’s Cup and cycling teams ...

Want to surprise your beloved with exciting gifts on Valentine’s Day? Check out these unique gift ideas that will make your wife or girlfriend go awed.

If you’re a Potterhead, Britannia has something magical for you. The company has introduced Pure Magic Choco Frames, a limited-edition open choco biscuit inspired by the world of Harry Potter.

In his latest capacity, Shankar will focus on category creation, product innovation, and marketing in the emerging healthy snacking space while also managing Britannia’s corporate brand reputation.

Price alone isn't sufficient for success, and our established brands have consistently maintained their position despite competitive pressures. On Britannia’s e-commerce strategy We've developed ...