Apple is expected to brief the press on some sort of an Apple Vision Pro announcement on Friday. The most likely outcome now seems to be selling Apple Vision Pro through third-party retailers.

I stayed up late one night watching Wim Wenders' 2011 documentary Pina on the Apple Vision Pro, and it was magical. This beautiful 3D film, about the German dance theater pioneer Pina Bausch ...

You would think that Apple’s Vision Pro headset would be the perfect platform for virtual reality (VR) gaming. After all, it has a top-notch processor, super-high-resolution displays ...

The two biggest criticisms of Vision Pro have been price and the weight. We know Apple is working on a lower-priced model, and a new patent application describes a way to make the headset very much ...

Stop me if you’ve heard this one before: Apple’s Vision Pro headset is too expensive. OK, it’s not exactly an unusual sentiment, but something has just happened that could mean Apple is ...

According to the report, Apple Vision Pro reps have been reaching out to talk about an upcoming announcement. Unfortunately, he did not offer any further details on the matter, so we’ll have to ...

Apple AirPods Pro 2 are the premium in-ears, with way more features than the AirPods 4 and AirPods 4 with noise-cancellation. Actually, there are more features than the much pricier AirPods Max ...

Everyone knows that Apple is playing catch-up when it comes to Apple Intelligence. The company’s shipping AI models seem to be way behind the cutting edge, as OpenAI grows, Google pushes forward ...

Apple resellers are hosting a variety of MacBook Pro sales that discount current M4, M4 Pro and M4 Max 14-inch and 16-inch models, in addition to blowout bargains on M3 models. Apple offers two ...

While ‌iOS 18‌ brought numerous improvements at launch, Apple introduced several AI-powered features under the banner of Apple Intelligence. The features are being released in waves through ...

With the Apple Car canceled, Apple is exploring new markets where it might be able to find new revenue streams, and personal robotics is apparently one area the company is investigating.