What does 2025 have in store for the world of advertising and marketing? Among the many AI-focused predictions, agency ...
There’s been a quiet diaspora from adam&eveDDB, still one of the UK’s premier ad agencies and now a growing international force running Omnicom’s DDB network. Founders James Murphy and David Golding ...
Centrica-owned British Gas and ecotech brand Hive are sponsoring Channel 4’s home shows, flagged by 24 idents from T&Pm. They use all the tropes of the home improvement genre, but the admiring ...
Depending on how you spent your Christmas Day, you may well have renewed your acquaintance with a hapless inventor, his ...
Who d'a believed it? Chicken can be cool? But that's what KFC and agency Mother are achieving in the UK, repositioning the ...
No prizes for guessing this year's big event, the mooted $30bn takeover of IPG by Omnicom. Whichever sector of the ad ...
This one won the Christmas prize, a stroke of genius from Orchard Creative to enlist book stalwart 'Where's Wally?' Wally (Waldo in the US) wasn't the only literary giant to appear at Christmas, Roald ...
Every Christmas there's a standout airline ad, and this one by McCann Madrid for Iberia Airlines takes the prize for 2024. At ...
More (property) moving tales: this time Lucky Generals for Zoopla. As with Neverland for Rightmove, it's easy to see why ...
It's hardly surprising that some senior IPG execs are contemplating pastures new with the mooted takeover by Omnicom and now ...
As the year draws to a bumpy close for many in business - optimism in the US contrasting markedly with more, mostly ...
Christmas stands alone as a holiday built on pure childhood magic. We all remember waiting up for Santa, the excitement of ...