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The U.S. ad business lost jobs in June for the seventh consecutive month. The overall economy added 147,000 jobs.
The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.
To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.
Ad Age is interviewing in-house media execs for their thoughts on trends, best practices and gripes they have with the industry. Read the last edition of this recurring series, with JPMorgan Chase’s ...
Taking place Sept. 16 and 17 in Chicago, this year’s speaker lineup features some of the most dynamic leaders in the business ...
Critics say Gut created little more than the case study for Hertog Jan’s campaign, which earned a Gold Lion in Creative ...
Ads” by DDB agency Africa Creative involved rewarding listeners for guessing songs based on one-second snippets of them.
Optimization is about what matters most to each brand, and enabling them to pursue that with the precision, transparency and ...
At Cannes Lions, Ad Age Studio 30 explores how Amazon Ads is using AI and video generation to help brands scale creative and ...
The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...
The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...
Peppa Pig is entering its next era, debuting its first-ever new theme song sequence and leaning into emotional storytelling.
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