This could be anything from a “buy now” button to a “sign up” button. Using clear and eye-catching call-to-action buttons on your website can significantly increase clicks and conversions.

The call to action should clearly indicate the action of the button, describing the link’s destination. A screen reader may only read the link text and not the surrounding text, therefore it’s ...

Did you know that if you mark your business as temporarily closed in Google My Business that Google will remove the buttons on your listing to go to your web site or call your business? Amy Toman ...