LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create his very own Ken doll that nods to his effortless style.

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Matt Bomer turned down a role in the 2023 hit "Barbie." He told BI he has no regrets: working with Bradley Cooper on "Maestro ...

the 2023 “Barbie” movie is credited for skyrocketing the brand’s popularity in the adult stratosphere. It also catapulted Ken into the spotlight, and with adults being the fastest-growing ...

That’s why partnering with Barbie to release the ... inch taller than the standard Ken and will be sold in “larger packaging” as a result. His doll’s outfit features a custom varsity ...

Hey everyone, it's Lev. In this video, today i am transforming into barbie for the day with my friends! That's right my girlfriend Piper Rockelle and my friends and i just saw the viral Barbie ...