LEDs are getting smaller and smaller, and the newest generations of indexable RGB LEDs are even fiddlier to use than their already diminutive predecessors. [Alex Lorman] has written some notes about ...

The most fascinating project you can build is something with a bunch of blinky hypnotic LEDs, and the easiest way to build this is with a bunch of individually addressable RGB LEDs. [Ole] has a great ...

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Addressable TV gives advertisers the ability to reach specific audiences at scale and with a level of ...

Go Addressable is releasing these findings ahead of its third annual addressable TV advertising summit. The findings come as a survey of the Go Addressable group reveal that the industry initiative ...

Today, we’re going to explore the uses of addressable LEDs. Addressable LED is an easy way to add complex lighting effects to any project. Each addressable LED has an integrated driver that allows you ...

Go Addressable, a non-profit trade organisation dedicated to and advancing the growth of addressable TV advertising, has released research findings in conjunction with Advertiser Perceptions that ...

LED channels are versatile lighting solutions that have become increasingly popular due to their energy efficiency, long lifespan, and the wide range of creative possibilities they offer. These ...

Two new multichannel laser diode drivers designed specifically for LIDAR (Light Distancing and Ranging) applications are now available from PicoLAS! These boards offer 4 or 16 independently ...

ITV has announced the launch of its new addressable advertising product – Live Addressable +. Launched on stage at the ITV Palooza, ITV’s flagship commercial event, this development brings addressable ...

For decades, TV’s role was clear: deliver unmatched reach, cultural impact and brand-building power. But as marketing moved into a more data-driven era, TV was often criticized for lacking precision ...