Retention analysts say Shorts older than 28-30 days are being deprioritized in recommendations. The reported shift affects channels ranging from 100 million to one billion monthly views. Creators warn ...

If your YouTube home feed feels suddenly different or less relevant, you're not imagining it—YouTube's February 2026 overhaul fundamentally changed how recommendations work, prioritizing micro-niche ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...

YouTube's dominance of online video is also transforming career goals. Reports indicate that 57% of Gen Zers want to be influencers, including YouTube influencers. Another recent survey of Gen Alpha ...

If your YouTube feed feels repetitive or filled with unwanted videos, it’s likely due to your past activity. YouTube uses your watch history, searches, and interactions to suggest content—but ...

The rise of social media in the past decade has led to rapid changes in how creators make and tell stories on YouTube. With users able to click away at any moment, YouTubers have had to transform ...