Customer data is key to developing a profitable business that has a sustained competitive advantage. Increasingly, business intelligence is being sourced from operational systems such as websites ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the major benefits of web analytics tools for business growth. At ...