The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

Every major company is betting on virtual and augmented reality as the next computing revolution - but after a decade of hype ...

Since time immemorial, innovation has remained the pillar of the sports industry. Enhancing performance, captivating spectators, and improving accessibility are some of the ways in which this industry ...

Virtual reality (VR) has been talked about for at least a few decades, but you may have also heard about augmented reality (AR) and perhaps even mixed reality (MR) in recent years. Collectively, these ...

Apple’s about to unleash its most important new product in a decade. Reality Pro, as it is rumored to be called, will be a VR headset like none other. No, I mean an AR headset. Wait, make that an MR ...

Virtual reality uses technology to “transport” you to a digital space where you can move through and interact with a simulated environment. It’s just one type of extended reality, an umbrella term ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...

Verse offers a holographic theater experience where guests are the main characters in immersive 3D adventures, solving puzzles and casting spells.

A new report indicates that the augmented reality (AR) and virtual reality (VR) market in healthcare is poised to reach nearly $9.7 billion in worth in the next 5 years. This specific niche is ...

Indian companies are urged to invest in VR-AR technology, moving beyond cheap 'jugaad' innovations. The country's urban challenges, from traffic to poor aesthetics, create a significant demand for ...