Delivering high streaming quality can be more challenging than ever given the wide range of devices and operating systems that video service providers are expected to flawlessly support. As providers ...

Performance marketing lives in a world of relentless optimization. Every element—landing page design, copy, imagery, calls-to-action, targeting parameters—i ...

Bytedance’s video generation model Seedance 2.0 passed the ‘Will Smith eating spaghetti’ test with flying colors, a ...

The platform is the Automated Mobile Video Objective Testing System (AMVOTS), which measures video quality of experience (QoE ...

Witbe has announced that it will showcase its powerful automated testing and proactive monitoring technology at the 2024 NAB Show. During the show the company will demonstrate the benefits of its ...

Ookla's SpeedTest app can now measure your internet's video streaming quality via a dedicated video test that actually runs video at different resolutions. The test is available on iPhone and iPad ...

Google is rolling out streamlined Video experiments for advertisers to easily test creative variations and measure their impact. Key features: Quick setup: Create experiments in just a few clicks.

For a long time, video game hardware cycles were pretty straightforward. You’d only have to worry about three major video game systems and a handheld or two at any given time. It was possible to own ...

YouTube announced this week the rollout of “Thumbnail Test & Compare,” a new tool for creators to see which thumbnail performs the best. The feature first launched to select creators last year but is ...

If you scroll through Threads and think the only thing that could make the experience more enjoyable is video ads, I have some excellent news for you. Meta announced at IAB NewFronts, an industry ...

A limited number of gamers will get to experience video game streaming as part of a beta test from Netflix, the media company announced. The test will only be open to a small number of Netflix ...