Ulta Beauty leans into a shift in consumer behavior as it broadens its offerings in a competitive market.

The set features three blendable cream face sticks (bronzer, blush, and highlighter) to simplify your beauty routine.

Y’all, 2024 has been 2024-ing! What a long decade this year has been—but thankfully end of year means some of our favorite beauty brands at Ulta Beauty are digging DEEP into their glitz and glamour ...

Spring has arrived, which means spring sales events. And it’s going to be hard to beat Ulta’s Semi-Annual Beauty Event sale which runs through March 28, where you can score up to 50% off your favorite ...

Ulta is setting up for a robust rebound as growth initiatives gain traction and margins outperform. Analysts forecast a 40% ...

Earlier this month, Milk Makeup expanded their line into Ulta Beauty stores across the country and online. Ranging in price from $20-$52, Milk Makeup’s full assortment of over 150 products is ...

Ulta Beauty and Estée Lauder take distinct paths in a changing beauty market, each with unique growth drivers, risk profiles, ...

Ulta Beauty ( ULTA) delivered on its Beauty Reimagined strategy in the first quarter with solid comparable store sales ...

Ulta Beauty reported on Thursday fiscal first-quarter earnings that showed the effects of a slowdown its CEO had previously warned about. Comparable sales, a metric that tracks Ulta stores open at ...

Ulta (ULTA) beats Q1 earnings and comps, raises profit outlook amid “lipstick effect.” Get key numbers, guidance, and stock ...