This is a preview. Log in through your library . Abstract The inadequacy of our present conceptualization of the part played by channels of communication in the diffusion of innovations is explored.

The way businesses convey information, whether internally or externally, varies from one company to another. Sometimes it is simply a reflection of the way a company is organized or due to its ...

In preparing for my Fall course: Communications for Professionals, I’ve been thinking more and more about the different types of communication. In previous years, I have outlined four types of ...