Meet the winners of Bustle's 2025 Beauty Icon Awards for creators of the year: 9 TikTokers who carved their own must-follow ...

Each tutorial and makeover tells a story, from the subtle shifts that spark confidence to the bold changes that can redefine ...

Trim lashes from the outer edge, not the inner. Let lash glue go tacky before applying – this gives more control. Press the ...

Can they brush this off? In a new satirical TikTok trend sweeping the app, content creators are mocking the makeup of ...

In need of major beauty inspiration for your upcoming New Year’s Eve gatherings? We’re here to deliver on tutorials galore.

A rising figure of Generation Z, Emma Ellingsen has established herself as a key figure in the world of makeup on social media. Born in 2001 in Norway, this transgender influencer and model is now ...

In recent years, TikTok has transformed how we share stories and connect with others, often serving as a space for creativity and emotional expression. Makeup and skincare tutorials, once solely about ...

Mikayla Nogueira has been TikTok’s favorite makeup guru since she went viral in August 2022 for her “sticky method” tutorial for covering up acne. Famous for her artful makeup looks and Boston accent, ...