WonderKids: Smokey Bear will be from 10-11:30 a.m. on Feb. 6 at Isle a la Cache Museum. For children ages 2-5, the free program will include songs, story time, Smokey Bear-themed facts and crafts.

Dive Brief: Timed to the 80th anniversary of the Smokey Bear wildfire prevention campaign, the USDA Forest Service, National Association of State Foresters and the Ad Council have launched a nostalgia ...

The campaign started in 1944, and in 1947, the memorable slogan "Remember... Only YOU Can Prevent Forest Fires" made its ...

Smokey Bear, one of the most recognizable figures in advertising history, turned 80 last week. From member station KNAU in Flagstaff, Ariz., Melissa Sevigny traces the campaign's history and ...