SAP SE, a top provider of cloud-based enterprise resource planning software, said today it’s expanding its generative artificial intelligence push with a host of new capabilities available now within ...

This SAP Connect 2025 Customer CX Keynote features leaders from Boeing, Wela, and Migros, and explored how to create loyalty-led growth through superior customer experiences, and for anyone using SAP ...

On March 11, Mark Ritson and leaders from BMW, Essity, and Sinch break down what’s driving change in customer engagement, and ...

As the company ramps up sales of its ‘Rise with SAP’ cloud migration/digital transformation offerings, SAP is focused on simplifying interactions with partners. SAP is making significant changes to ...

SAP Customer Experience LIVE 2025 will take place from October 6 - 8, 2025, in Las Vegas. The event will be held at the Venetian Convention & Expo Center and will bring together professionals from ...

As NRF 2025 approaches, new research from SAP Emarsys Customer Engagement has uncovered a significant challenge for UK brands: five in six (83%) consumers feel undervalued by the brands they remain ...