Bold and beautiful shades of crimson and ruby are popping up in so many creative ways. Here's how to use red paint to make a ...

While a made-to-measure suit like the stars’ will set you back thousands, the night’s most popular lip color can be yours for ...

The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in ...

For deeper skin, Rusk recommends leaning into richer shades of auburn, but adding what she calls a "sprinkle of sparkle" — ...

Red algae use structural color not just for looks but for protection. Reflective structures signal potential toxicity, ...

Some red algae exhibit structural color that gives their growth tips a blue hue and the rest of their bodies, including their ...

Color is powerful driver of consumer behavior and changes can backfire, Giusti noted. In 2016, food giant General Mills ...