Q: Why is having a clear purpose and principles important to brand building? A: A debate I frequently have with restaurant executives is over the importance of culture in brand building. When I ...

Earlier this year, a CEO I mentor, head of a Swiss chemicals company, faced a stark choice. The safe option would preserve jobs and keep unions happy but do little to stop the company’s decline. The ...

ESG is an acronym and importantly a movement with a viewpoint. It is also an evolving concept which uses the first letters of three words as its name. Those words are Environmental, Social and ...

NEW YORK, June 23, 2021 /PRNewswire/ -- The global "Purpose Revolution," driven by conscious consumers, enlightened employees, and activist investors, requires a response from businesses and a new ...

Public speaker Ducey (Into the Wind) gives an enthusiastic but overly familiar book-length pep talk about the importance of leading a purpose-driven life. He encourages risk-taking over being “smart, ...

The promise of true AI has been lingering over popular thought for decades. We’re both captivated and terrified by the idea that we, as humans, can create a tool that ends up being smarter than us.