Google kicked off NewFronts with a glitzy presentation so it could strut its streaming stuff beyond its YouTube offerings. Meaning it heavily focused on its ad buying platform, Display and Video 360 ...
Digital out-of-home (DOOH) and programmatic advertising should go hand in hand. After all, DOOH campaigns are essentially digital banner ads placed in real-world environments rather than online. And ...
El SEGUNDO, Calif., April 09, 2025 (GLOBE NEWSWIRE) -- Shirofune, a leader in automated ad management technology that services major advertising agencies worldwide, including Dentsu, is pleased to ...
Neil Dhanowa, former global head of Display & Video 360, resigned in mid-August from Google to help build Microsoft’s AI advertising strategy. Dhanowa expressed enthusiasm for the opportunity to work ...
Intentsify expands B2B audience data into leading DSPs, adding global reach, Canadian coverage, and faster audience ...