In my last article, I provided an overview of social CRM and walked through a core use case -- customer service (see How Social CRM Improves the Customer Service Lifecycle). In this post, I want to ...

It’s a common misconception that marketing only becomes involved in the last stage of a medtech product’s launch. In actuality, medtech marketing is – or should be – collaborating throughout the ...

Product life cycle and project life cycle sound quite similar, but in fact, are very different from one another. A product life cycle focuses on organic sales numbers. Project life cycle examples are ...

Intersection of hardware and software product development cycles. Source: Wipro Outside of companies that build computing devices, most manufacturing companies—until recently—have viewed software and ...

Product development, no matter the industry, is both an art and a science. Bringing a concept to life requires intensive research, ingenuity, risk-taking, iteration, testing, and a little magic. More ...

The small business environment today is very dynamic and competitive, and new product development is a crucial process if you want to survive. For small enterprises to withstand competition from ...

The software development industry is currently undergoing a significant paradigm shift, driven in part by the emergence of ...

The use of engineering and scientific simulation techniques to understand and predict the real-world behavior of physical phenomena is widespread across a number of diverse industries. This is true ...

LAS VEGAS, Dec. 18, 2025 /PRNewswire/ -- PTC (NASDAQ: PTC) today announced that it will demonstrate how Automobili Lamborghini S.p.A can leverage the Intelligent Product Lifecycle to improve the ...