After the AI integration backlash, GameStop is preparing to remove one of the biggest benefits tied to its Pro Membership ...

Dunkin' Donuts has changed part of its rewards program. In many instances, customers will now need to use more rewards points to redeem the same items. Customers have reacted strongly to these changes ...

Starbucks made some major changes to its long-standing loyalty program last month.

Bilt Rewards, a loyalty program that gives customers perks for paying their rent on time, is launching a first-of-its-kind points program for home purchasers. The New York-based startup announced ...

Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...

You may have heard a colleague talk about a luxury vacation they booked with their points, or you might have a friend who is ...

Loyalty marketing experts continue to debate how to fix loyalty programs they quietly acknowledge are underperforming. If a brand cannot prove its loyalty program has a meaningful, profitable impact, ...

Leslie’s, Inc., the leading direct-to-customer brand in the U.S. pool and spa care industry, has relaunched its Pool Perks Rewards Program with new loyalty tiers aimed at enhancing customer experience ...

If McDonald's customers thought they could escape inflation by using app rewards points, the company is about to teach them a valuable lesson. Fast food has been at the forefront of consumer concerns ...

Add Yahoo as a preferred source to see more of our stories on Google. Former Spirit rewards program members are eligible to receive a free large pizza at Papa Johns for a limited time. Spirit Airlines ...