It sounds like something straight out of a futuristic film: house hunters, driving past a for-sale sign, stop and point their cell phone at the sign. With a click, their cell phone screen displays the ...

They look like pixelated puzzles, or maybe a printing error. But the indecipherable ink squares hold the promise of a new form of mobile information delivery that ...

As readers of this publication know, mobile is not just another customer communications medium – it is rapidly evolving into an effective marketing and sales channel, enabling consumers to get ...

What do you get if you cross a mobile phone camera with a marketing campaign? An unstoppable direct response mechanism, of course. Mobile devices are an essential part of everyday life. British ...

33rd Annual Study of Logistics and Transportation Trends: Puzzling path forward Logistics professionals navigating their path forward face challenging market conditions, an evolving regulatory ...

Marketers, advertising agencies and brand departments have been giving a lot of attention recently to the emerging mobile bar code market. And why not? Mobile bar codes offer marketers an exciting ...

SAN FRANCISCO — It used to be that the only time you'd notice a bar code was at a store, maybe when a cashier scanned your groceries. But lately bar codes are showing up in more places around town — ...

Rising 8.8 cents, the national average, for the week of March 2, came in at $3.897 per gallon, following a 9.8-cent gain, to $3.809, for the week of February 23.