The Microsoft-owned game is leveraging the rapid growth of the creator economy to push its in-game marketplace.

Back in the early heyday of Minecraft, what really kept me coming back were the mods that dramatically opened up the sandbox game's building potential. Tekkit, and later Feed the Beast, introduced me ...

June, 2026 that it will power Minecraft’s first-ever affiliate program, making it easier for creators to earn from the Minecraft content they already share with their communities.  The program will be ...

The creator affiliate program from “Minecraft” comes as content marketing continues to be a crucial tool to reach young consumers. The game, which is the best-selling video game title of all time with ...